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Category Interactive Date 6/20/2006 |
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working.com Launches National Summer Promotion
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(TORONTO) working.com today announced the launch of a national summer promotion aimed at generating increased awareness of Canadas fastest growing job site. To enter the contest, all potential job seekers have to do is visit www.working.com and register for a chance to win one of ten iPod Nano players, as well as $500 worth of iTunes which will fill up the lucky winners Nanos.
The contest is being promoted across several mediums. Online and audio ads will be featured on the music pages of search engine Yahoo! Canada, as well as throughout the canada.com network. Radio promos will also be aired on radio station CFNY 102.1 FM and ads will be displayed on exterior transit bus boards throughout the GTA.
working.com has signed a number of new partnerships over the past few months which have built on both our depth in particular job sectors as well as within specific regions across Canada, said Erin ONeill, Director of Marketing for CanWest MediaWorks Interactive division. The goal of this promotion is to drive new users to working.com and familiarize them with the exceptional resources available to them on the site.
The contest is running in every province except Quebec until July 16.
iPod and iTunes are trademarks of Apple Computer, Inc., registered in the U.S. and other countries.
About working.com
working.com is owned by CanWest MediaWorks Publications Inc., which is approximately 74% indirectly owned by CanWest Global Communications Corp, (CanWest) (NYSE: CWG; TSX: CGS and CGS.A, www.canwestglobal.com) and 26% indirectly owned by the CanWest MediaWorks Income Fund (TSX: CWM.UN; www.canwest.com/incomefund).
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For additional information, please contact:
Dervla Kelly
CanWest MediaWorks
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