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| Category Advertising - Broadcast Date 10/9/2006 |
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Heroes - First Freshman Series to get full season order!
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BURBANK - October 5, 2006 - NBC has given a full-season order for
2006-07 to "Heroes" (Mondays, 9-10 p.m. ET) - the critically acclaimed
and #1 new series this Fall in adults 18-49 (tied with ABC's "Brothers &
Sisters") -- it was announced today by Kevin Reilly, President, NBC
Entertainment.
"'Heroes' has delivered exceptional ratings since it's premiere and
we're even more impressed with the quality of the upcoming episodes,"
said Reilly. "We have complete confidence in creator-executive producer
Tim Kring. The best is yet to come over the course of a full season with
this newest drama sensation."
"Heroes" is averaging a 5.7 rating, 14 share in adults 18-49 and 13.5
million viewers overall, making it the #1 new series this Fall in adults
18-49, tied with ABC's "Brothers & Sisters." "Heroes" is the #1 show in
its competitive Monday 9-10 p.m. (ET) slot in adults 18-49, generating a
43 percent increase on NBC's non-sports average for the time period last
season.
From creator-executive producer Kring (NBC's "Crossing Jordan") comes
"Heroes," an epic drama that chronicles the lives of ordinary people who
discover they possess extraordinary abilities.
They include a genetics professor (Sendhil Ramamurthy, "Blind Guy
Driving") in India who is led by his father's disappearance to uncover a
secret theory - that there are people with super powers living among us.
Also featured are a young dreamer (Milo Ventimiglia, "Gilmore Girls")
tries to convince his politician brother (Adrian Pasdar, "Judging Amy")
that he can fly. A high school cheerleader (Hayden Panettiere, "Ice
Princess") learns that she is totally indestructible. A Las Vegas single
mother (Ali Larter, "Final Destination") struggles to make ends meet to
support her young son (Noah Gray-Cabey, "My Wife & Kids") and discovers
that her mirror image has a secret.
In addition, a fugitive from justice (Leonard Roberts, "Buffy the
Vampire Slayer") continues to baffle authorities who twice have been
unable to contain him. A gifted artist (Santiago Cabrera, "Empire"),
whose drug addiction is destroying his life and relationship with his
girlfriend (Tawny Cypress, "Third Watch"), can paint the future. A
down-on-his-luck Los Angeles beat cop (Greg Grunberg, "Alias") can hear
people's thoughts, which puts him on the trail of an elusive serial
killer. In Japan, a young man (Masi Oka, NBC's "Scrubs") develops a way
to stop time through sheer will power.
Their ultimate destiny is nothing less than saving the world.
Joining Kring as executive producer are Dennis Hammer (NBC's "Crossing
Jordan") and Allan Arkush (NBC's "Crossing Jordan"). The drama is
produced by NBC Universal Television Studio.
In its first outing on Global, Heroes won its time period in Toronto and
Vancouver. It also improved the time period by 14% in total viewers (2+)
and 59% amongst adults 18-49 nationally versus the previous 3 weeks of
Fall 2006.
Coming up Monday October 9th:
THE "HEROES" CONTINUE TO DISCERN AND TEST THEIR NEWFOUND ABILITIES -- As
the "Heroes" continue to test their newfound extraordinary abilities,
Claire (Hayden Panettiere) tries to maintain a normal social life when a
romance with the football quarterback takes a tragic turn. While Hiro
(Masi Oka) convinces his friend that they are destined to travel to
America to save the world, a frightened Niki (Ali Larter) follows
instructions from a mysterious, unknown source that directs her to the
middle of the desert. Meanwhile, Nathan (Adrian Pasdar) uses Peter's
(Milo Ventimiglia) accident to propel his political campaign. The
elusive Sylar is being hunted by both Matt (Greg Grunberg) and the FBI,
as well as Suresh (Sendhil Ramamurthy), whose father's journal leads to
potential clues. Santiago Cabrera, Tawny Cypress and Noah Gray-Cabey
also star, and Clea Duvall and Nora Zehetner guest star.
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