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Category Television - Global Date 12/6/2006 |
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'Entertainment Tonight Canada' Caps Fall 2006 Season as Canada's Most Watched Entertainment News Program In All Key Demos
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Runaway Buzz, Top Ratings Bolster Profile of Canada's Stars, Entertainment Industry
ATTN: EDITORS - Photos/Info: www.globaltvmedia.com
ID: globaltvmedia / Password: pressinfo |
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(TORONTO) The first three months of the highly competitive Fall 2006 season have told the tale: Canadians love their "ETC". Since launching amidst critical acclaim just over one year ago, numbers for ET Canada have continued a steady increase - dominating nationally in the key 18-34, 18-49, and 25-54 demographic s*, and closing the national gap (2+) in a dead heat with its closest competitor, increasing overall viewership by 3% since Fall '05.
A18-34 - ETC: 73,000 / ETALK: 53,000
A18-49 - ETC: 188,000 / ETALK: 143,000
A25-54 - ETC: 232,000 / ETALK: 176,000
Host Cheryl Hickey , along with ET Canada senior correspondents, Rick Campanelli, Kim D'Eon, Rosey Edeh and Roz Weston are dedicated to finding the best entertainment news in Canada and around the world - bringing back the coveted exclusives and behind the scenes reports that fans love, and industry insiders know as the source for today's most trusted, reliable coverage.
In more than 300 episodes since launching in September 2005, ET Canada has regularly profiled and followed the careers of over 400 Canadian artists - the vast majority of whom make Canada their home base. Many more have been exposed in the over 100 visits to Canadian sets, which have taken ET Canada crews across thousands of kilometers - from locations in the Yukon, to the Prairies, the Maritimes and beyond. Now more than ever, the success of ET Canada supports and contributes to the success of the Canadian entertainment industry on all levels.
"Being a part of breaking this genre of programming in Canada has been a thrill. It's a unique time - never before have broadcasters been able to commit in this way to promoting the growth of our homegrown talent,” said Barbara Williams, Senior VP Programming and Production, CanWest MediaWorks. “We're extremely proud that our ET Canada team has made such a strong connection with fans across Canada - providing an unparalled approach to interpreting the entertainment news scene both here at home, and around the world .”
*(All data BBM Nielsen Media Researchfrom August 28 – November 26, 2006).
About Global Television
Global Television is owned by CanWest MediaWorks Inc., a wholly-owned subsidiary of CanWest Global Communications Corp, (CanWest) (NYSE: CWG; TSX: CGS and CGS.A, www.canwestglobal.com ). CanWest, an international media company, is Canada’s largest media company. In addition to owning the Global Television network, CanWest is Canada’s largest publisher of daily newspapers, and also owns, operates and/or holds substantial interests in conventional television, out-of-home advertising, specialty cable channels, Web sites and radio networks in Canada, New Zealand, Australia, Singapore, Indonesia, Malaysia, Turkey, the United States and the United Kingdom.
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Media Contact:
Adrienne Kakoullis
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