Home theCompany theBusiness newsroom career advertisers
Release Archives >
Executive Bios

History

Broadcast Media Site

Media Contacts


Category Television - Global  Date 7/25/2007

A Global Ratings Flash

Big Brother 8 On Global
Canada’s Summer Favourite…Now A Top Ten Hit

-Plus-

Season To Date Growth In Key Markets Tops 41%
(TORONTO) – Keeping it all in the family…Canadians love their Big Brother. The summer’s boldest reality series debuted on Global earlier this month, solidly maintaining a top ten ranking in key markets across the country since its premiere. With all-new twists featuring real-life rivals, the reality TV mainstay is wilder than ever.

Airing three new episodes each week, a solid average of 918,000 die-hard BB 8 fans across the country have faithfully tuned in to bear witness to the drama as it unfolds live before their eyes.

BB 8 Highlights:
• 1.1 million viewers (2+) tuned in for last night’s episode
• 918,000 viewers (2+) Season-To-Date; 70% in key demo A18-49
• All three weekly airings placed in the Top 10 for the key Toronto market; and the Top 15 in Vancouver
• 20% and 13% total audience growth in key Toronto and Vancouver markets, respectively; and incredible gains of 31% and 41% in those two markets for the key demo A18-49

And fans can tune in TOMORROW, Thursday, July 26 – 8pm ET/PT to find out which housemate will get evicted next.

(All data BBM Nielsen Media Research, based on Adults 18-49 unless otherwise indicated.)

-30-

Media Contact:
Grace Park
Global Television


Back to previous page
Contact Us     Help     Site Map     Terms of Use     Privacy Policy     Copyright
© CanWest MediaWorks Limited Partnership 2006. All rights reserved.