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Readership

Profiles

 
General Business
" 1.25 million A18+ readers
" Male Skew
" Average Age 45
" University+ education
" Upper income households
" Business executives
" Highly involved in BPI
" The Financial Post Business mandate is to inform, educate and entertain.
" It provides context, analysis and understanding for todays business news and issues.
" It is Canadian in emphasis, but global in scope.
" Financial Post Business is smart, forward-looking and seeks, above all, to tell great stories.
 
More information on
general readership (PDF) >
More information on
business readership (PDF) >
 
 
Source: PMB 2006 2-Year Study Base: A 18+
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